The local-first omnichannel operating system for advertising.

Exclusive local supply, AI-enabled demand and twenty years of intelligence, united in one system. Advertisers, agencies and media owners plan, activate and measure every screen from a single point. 

ViaOS. Plan, buy and optimize in one place.

AI-enabled planning, ordering, optimization and reporting across linear, streaming and digital. A won proposal becomes a live campaign, no re-entry.

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ViaSSP. Local-first supply, national scale.

Exclusive linear and streaming inventory from partners covering nearly half of U.S. TV markets, made addressable by Parrot ADS.

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ViaIQ. The intelligence under every decision.

Twenty years of linear first-party data plus Geo-Graph geo-intelligence, powering ID-less, household-level precision on every screen.

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One system. Fully managed if you want it.

From sales representation to campaign management, trafficking and reporting, our teams run the system so you can focus on growth.

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Cynopsis’ Top Women in Media

Congratulations to Viamedia leaders on being recognized as women who are breaking boundaries and driving innovation across media, AI, esports & beyond.

2025 Cablefax Top Ops Ad Tech Innovator

Underscoring our leadership in delivering cutting-edge advertising technology solutions that empower operators with performance, precision, and seamless cross-platform capabilities.

Data That Drives Decisions.

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Smarter Advertising Starts Here

One system for local-first omnichannel advertising. Viamedia.ai unites the three things that make local advertising work: exclusive supply from more than 100 media partners, AI-enabled demand tools that take a plan from proposal to live campaign, and twenty years of first-party intelligence.

As the nation’s leading independent media partner, we bring it all together for advertisers, agencies, broadcasters, streaming providers, FAST channels and MVPDs, from local to national scale. 

The Value We Bring to Our Partners

Exclusive Data & Supply

Delivered through ViaSSP

Omnichannel media planning and activation for any screen and format – including video inventory you will not find anywhere else.

Proprietary Technology

Delivered through ViaOS and ViaIQ

A commitment to building technology that enhances marketplace capabilities, providing advertisers more scale, efficiency, and results.

Operational Excellence

Delivered by the people who run the system every day

With Viamedia.ai, your campaigns reach real people in brand-safe environments — while we handle every operational detail from start to finish.

What runs on the system

Omnichannel Activation (ViaOS)

Reach your audience, everywhere. Access premium inventory across every channel and format, from TV to Digital Out-of-Home to streaming audio – all in one point of access.

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Curated Deals (ViaSSP)

For in-house programmatic teams. ID-less audiences paired with premium inventory – delivered directly to your preferred platforms.

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Geo-GraphTM (ViaIQ)

Advanced geo-intelligence for ID-less audience planning & targeting. Find the other half of your audience that traditional data sets don’t reach.

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Attention+ (ViaOS)

Creative technology that quickly turns your existing videos into beautiful ads across all video (linear & connected TV), mobile, digital-out-of-home and desktop.

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Unified Reporting (ViaIQ)

Unified reporting across every digital media channel. Break down silos to gain insights to how your overall investment drives results.

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Why Choose Us?

Local-first. National scale

Exclusive inventory from partners covering nearly half of U.S. TV markets

Proposal to live campaign in hours, not days

The Latest News and Insights

Viamedia.ai and Hearst Television Partner to Bring Household-Level Ad Addressability to Local Broadcast Television

06.24.2026

Viamedia.ai and Hearst Television Partner to Bring Household-Level Ad Addressability to Local Broadcast Television

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Travel Season Is a Real-Time Optimization Challenge

04.29.2026

Travel Season Is a Real-Time Optimization Challenge

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Upfronts Season: Why Audience Strategy Matters More Than Inventory Access

04.24.2026

Upfronts Season: Why Audience Strategy Matters More Than Inventory Access

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Retail Isn’t Seasonal Anymore. It’s Always On.

04.17.2026

Retail Isn’t Seasonal Anymore. It’s Always On.

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What Happens After the Click Matters More Than the Click

04.15.2026

What Happens After the Click Matters More Than the Click

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Streaming Didn’t Fragment Attention—Bad Strategy Did

04.07.2026

Streaming Didn’t Fragment Attention—Bad Strategy Did

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Seasonality Is Predictable, So Why Are Campaigns Still Reactive?

04.03.2026

Seasonality Is Predictable, So Why Are Campaigns Still Reactive?

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The Local Advantage in a National Strategy

04.01.2026

The Local Advantage in a National Strategy

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AI Is the Tool. Execution Is the Advantage.

03.26.2026

AI Is the Tool. Execution Is the Advantage.

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Campaigns Go Live. Here’s What Happens (And How to Actually Fix It)

03.20.2026

Campaigns Go Live. Here’s What Happens (And How to Actually Fix It)

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Signal Loss Meets Its Match: Meet Geo-Graph™ + LFIDs

03.17.2026

Signal Loss Meets Its Match: Meet Geo-Graph™ + LFIDs

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We’re where innovation meets local. For twenty years Viamedia.ai has held the relationships, the data and the technology that make local advertising work.

Now they run as one system: ViaOS, ViaSSP and ViaIQ, the local-first omnichannel operating system for advertising. 

Our Story

Let’s talk about running your advertising on one local-first system

📱 1-800-VIA-9126
💌 info@viamedia.ai

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