Video Provider Solutions
Put your inventory on ViaSSP.
For more than two decades, Viamedia.ai has been helping cable, fiber, telco, CTV, and FAST platforms maximize the revenue potential of unsold local ad inventory. Our proven model delivers revenue, efficiency, and peace of mind—whether you serve a single DMA or a nationwide footprint.
Partnering with more than 100 video providers & platforms to deliver advertising for brands and business across the US and 30 countries internationally.
Viamedia.ai represents the exclusive advertising and/or managed services rights for more than 100 video providers including:
Empowering Every Screen, Simplifying Every Sale.
The local-first supply platform from the nation’s leading independent media partner. Linear and streaming inventory, made addressable by Parrot ADS, sold by our teams, and open to programmatic demand.
Addressable by Design
Parrot ADS brings household-level addressability to premium broadcast and cable inventory, so your local avails compete for national and programmatic dollars.
See our work with Hearst Television.Open to Programmatic
Media owners on ViaSSP can expose local TV inventory to programmatic buyers through ViaOS and connected DSPs
Viamedia.ai Expands Programmatic TV FootprintSold, Served and Settled by Viamedia
Viamedia.ai serves as your trusted advertising sales partner — managing the entire sales process from prospecting and planning to campaign execution and reporting.
• Turnkey local ad-sales team representing your inventory
• Local, regional, and national sales coverage
• Cross-platform monetization that connects traditional TV and digital streaming
• Dedicated account management and transparent reporting
Whether you’re an MVPD, BSP, or streaming network, we can make it simple to grow revenue without adding internal overhead.
MVPDs/ BSPs
We partner with multichannel video programming distributors (MVPDs) and broadband service providers (BSPs) to monetize their advertising inventory across linear television, streaming, and digital platforms. Through our AI-powered ad-tech platform, we handle sales, operations, and data-driven targeting — helping our partners maximize revenue without adding complexity or overhead.
CTV/ FAST Channels
For Connected TV (CTV) and Free Ad-Supported Streaming TV (FAST) channels, Viamedia.ai extends our expertise into the next generation of television. We help these digital-first platforms attract brand advertisers, optimize yield, and deliver localized campaigns that reach audiences with precision and scale — powered by our proprietary data and AI-driven insights.
End-to-End Managed Services
Viamedia.ai handles sales, creative insertion, campaign trafficking, invoicing, and collections—seamlessly. We can also handle only back office enabling your sales team to focus 100% of their time on selling while we focus on back office operational execution.
Inventory Partnership
You provide us with access to your unsold ad inventory.
Sales & Monetization
We sell that inventory locally, regionally, and nationally.
Execution & Billing
We handle trafficking, reporting, invoicing, and collections.
Revenue Share
You earn revenue—without operational burden.
Transparent Reporting & Support
We offer full visibility into performance and revenue, backed by dedicated support teams.
Operational Functions
Video Encoding & Transcoding; Cross Channel Marketing; Business Intelligence Reporting; System Monitoring; Marketing Support & More!
Whether you’re serving a single DMA or a national footprint, our turnkey model is built to deliver revenue, efficiency, and peace of mind.
Our Model Helps You Grow Beyond Logistics
We empower your business to operate more strategically.
Exceptional Internal & External Reporting
Get transparent, real-time visibility into performance and delivery.
Your Fair Share of National Buys
Viamedia’s national footprint connects your inventory to large-scale, multi-market campaigns.
Reduced Opportunity Costs
Your team can focus entirely on revenue generation—not backend execution.
Let’s Talk About Growing Your Advertising Revenue
Our partners consistently report 10–20% margin improvement after adopting our managed services model.
Interested in Representation?
Talk to our partnerships team.