Our story is one of growth, innovation, and unification.
For more than two decades, Viamedia has been trusted by MVPDs, agencies, and advertisers to deliver powerful local advertising solutions with precision, scale, and a deep commitment to partnership. In parallel, LocalFactor emerged as a pioneer in data-driven, digital-first advertising — helping brands and political organizations harness audience intelligence to reach the right people, at the right time, on every screen.
We are now Viamedia.ai — one company, one vision, one future.
We Make Advertising Simple & Smart
At the heart of Viamedia.ai is a powerful combination of exclusive data access, proprietary technology, and operational excellence — our three core drivers of performance. Together, they form The Viamedia.ai Advantage: an AI-powered ecosystem that simplifies complexity, scales precision, and delivers measurable results for brands, agencies, and media partners.
Our AI Advantage:
Our AI Advantage Framework is built around three performance drivers: Exclusive Data & Supply, Proprietary Technology, and Operational Excellence.
Exclusive Data & Supply
Proprietary identity graphs and local audience intelligence (LFID, Geo-Graph™, Attention+)
Proprietary Technology
Automation, omni-channel planning, AI-powered creative, and campaign optimization
Operational Excellence
Trusted execution, operational efficiency, and five-star client service
Together, these pillars empower advertisers to reach audiences with precision, speed, and scale across linear, CTV, and digital — making advertising both simple and smart.
The Future We’re Building
With our integrated platform, advanced data, and a team infused with the DNA of both Viamedia and LocalFactor, we’re not just keeping up with the industry’s transformation — we’re leading it.
We believe the future of advertising is tech-enabled, local at scale, and powered by intelligence.
That’s why we’ve unified under one name and one vision: Viamedia.ai.
Our story is just beginning. And it’s written in every campaign we deliver, every partner we support, and every innovation we bring to market
At Viamedia.ai, we make advertising simple & smart.
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